Media Buyer

Cherie Clinic medical center is a dynamic and growing company based in the UAE, specializing in Aesthetic . We are seeking a skilled and results-driven Media Buyer to join our marketing team and help scale our advertising campaigns across various platforms

Key Responsibilities:

  • Plan and execute media buying strategies across platforms like Google Ads, Meta (Facebook & Instagram), TikTok, Snapchat, and others.
  • Negotiate rates and placements with media vendors to achieve the best value.
  • Analyze campaign performance using tools like Google Analytics, Meta Business Manager, and platform dashboards.
  • Optimize ad spend to ensure maximum return on investment.
  • Monitor KPIs such as CTR, CPA, ROAS, CPC, and conversion rates.
  • Collaborate with the creative team to ensure ad content aligns with campaign goals.
  • Stay updated on media trends, audience behavior, and platform algorithm changes.
  • Conduct A/B testing to identify top-performing creatives and placements.
  • Prepare reports and present campaign results with actionable insights.
  • Manage ad budgets effectively on a weekly and monthly basis.
  • Ensure compliance with platform advertising policies and brand guidelines.

Qualifications:

  • Bachelor’s degree in Marketing, Advertising, Business, or related field.
  • 2–4 years of experience in media buying, preferably in digital advertising.
  • Strong analytical skills and attention to detail.
  • Proficient in advertising platforms (Meta Ads Manager, Google Ads, TikTok Ads Manager, etc.).
  • Experience with tracking tools like Google Analytics, Pixel setup, and UTMs.
  • Excellent communication and negotiation skills.
  • Ability to work under pressure and manage multiple campaigns simultaneously

Leave a Reply

Your email address will not be published. Required fields are marked *