Key Responsibilities:
1. Lead Generation & Campaign Management
- Develop and implement innovative marketing strategies to generate high-quality leads.
- Design and execute lead-nurturing campaigns through various online and offline channels.
- Analyze campaign performance and optimize for better ROI.
2. Content Creation
- Plan, manage, and execute video content creation, including scripting, shooting, and editing.
- Create compelling visual and written content for social media, email campaigns, and digital ads.
- Collaborate with the sales team to align content with business goals.
3. Search Engine Optimization (SEO)
- Conduct keyword research and implement best practices to improve website ranking and visibility.
- Optimize web content, landing pages, and blogs for search engines.
- Monitor and analyze SEO performance using tools like Google Analytics and SEMrush.
4. Website Development & Management
- Oversee the design, development, and maintenance of the company website.
- Ensure the website is user-friendly, mobile-responsive, and optimized for lead conversion.
- Regularly update website content to reflect the latest property listings and market trends.
5. Brand Building & Strategy
- Develop and maintain a consistent brand identity across all marketing platforms.
- Identify market trends and competitor strategies to position DSX Properties as a leader in the industry.
- Manage marketing budgets and ensure effective resource allocation.
Qualifications & Requirements:
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 2+ years of experience in a marketing role in the real estate
- Proven track record in lead generation and content marketing.
- Proficiency in video production tools (e.g., Adobe Premiere, Final Cut Pro) and graphic design software (e.g., Canva, Photoshop).
- Strong understanding of SEO tools and techniques.
- Experience with website platforms such as WordPress, Wix, or Shopify.
- Analytical mindset with experience in performance tracking and reporting.
- Excellent communication and interpersonal skills.
What We Offer:
- Competitive salary with performance-based incentives.
- Opportunity to work with a leading real estate firm in Dubai.
- A collaborative and innovative work environment.
- Continuous learning and professional development opportunitie
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