Cherie Clinic medical center is a dynamic and growing company based in the UAE, specializing in Aesthetic . We are seeking a skilled and results-driven Media Buyer to join our marketing team and help scale our advertising campaigns across various platforms
Key Responsibilities:
- Plan and execute media buying strategies across platforms like Google Ads, Meta (Facebook & Instagram), TikTok, Snapchat, and others.
- Negotiate rates and placements with media vendors to achieve the best value.
- Analyze campaign performance using tools like Google Analytics, Meta Business Manager, and platform dashboards.
- Optimize ad spend to ensure maximum return on investment.
- Monitor KPIs such as CTR, CPA, ROAS, CPC, and conversion rates.
- Collaborate with the creative team to ensure ad content aligns with campaign goals.
- Stay updated on media trends, audience behavior, and platform algorithm changes.
- Conduct A/B testing to identify top-performing creatives and placements.
- Prepare reports and present campaign results with actionable insights.
- Manage ad budgets effectively on a weekly and monthly basis.
- Ensure compliance with platform advertising policies and brand guidelines.
Qualifications:
- Bachelor’s degree in Marketing, Advertising, Business, or related field.
- 2–4 years of experience in media buying, preferably in digital advertising.
- Strong analytical skills and attention to detail.
- Proficient in advertising platforms (Meta Ads Manager, Google Ads, TikTok Ads Manager, etc.).
- Experience with tracking tools like Google Analytics, Pixel setup, and UTMs.
- Excellent communication and negotiation skills.
- Ability to work under pressure and manage multiple campaigns simultaneously
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